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Unique Jewelry and Superior Service, Guaranteed.






Located in Los Angeles, California, we have been offering unique fine jewelry on the web since 2001, with friendly, expert customer service.

We are proud to be members in good standing of the Better Business Bureau (BBB), the American Gem Trade Association (AGTA), and the Jewelers Vigilance Committee (JVC). We have achieved the highest five star "Top Service" rating from our customers via Yahoo Shopping, and have also been honored by Forbes Magazine as a “Best of the Web” choice for fine jewelry shopping online.

Read actual Testimonials and comments from our customers and their experiences with us, HERE.


Why Shop With Us...

  • No-Commission, No Pressure
    You can feel comfortable contacting us by phone, chat, or email with your questions as our associates do NOT work on commission. We are proud to offer our customers an enjoyable personalized online shopping experience free of sales pressure. Our designs are not sold in jewelry stores - we are firmly opposed to the usual commission-based, high sales pressure jewelry store environment. Purchasing fine jewelry directly from us through the web or by telephone is easy and our 45-day return policy guarantees your satisfaction with every purchase.

  • Jewelry and Diamond Experts
    Our in-house customer service team is made up of experienced antique jewelry professionals and G.I.A. Graduate Gemologists with a contagious enthusiasm for our jewelry and our customers. All of our associates have completed extensive G.I.A. training and have more extensive first hand knowledge and experience with diamonds, gems, and jewelry than a typical jewelry store salesperson. We are ready to answer any product questions, help you decide between items, clarify details regarding diamonds and colored gemstones, and guide you through the process of selecting the perfect fine jewelry item, on your time schedule, within your budget. Our customer service team works every day with the jewelry items we sell. We have immediate access to every design in our offices, unlike companies with untrained sales reps or remote foreign call centers. We can pull an item right from our collection during a phone call with you, and compare items on the spot to help you shop.

  • Exclusive Jewelry Designs
    We specialize in exclusive vintage jewelry designs hand made by our jewelers, in addition to one-of-a-kind antique jewelry items. Our jewelers are located in the USA, which makes it easy for you to create a custom engagement ring online. Just choose a ring design, choose a gemstone, and choose your desired metal. We can work with your ideas to create a ring which will be uniquely yours, made for you within a few weeks, to your guaranteed satisfaction.

  • Made in The USA
    Our reproduction engagement rings, wedding rings and other jewelry items are made in the in USA in our Los Angeles workshop. Our control over our entire manufacturing process ensures that your quality fine jewelry item is created to our high standards using our hand selected genuine precious stones and environmentally responsible jewelry production methods. As a US jeweler / manufacturer selling directly to the public without commission sales people, we are proud to be able to offer exquisite unique jewelry at fair prices while keeping jobs in the US.

  • Clear and Consistent Pricing
    The price you see online is the price you can expect to pay for your jewelry, with no added extras. We do not offer sale events, clearance sales or store coupons, so you will not have to worry about missing a sale event, or someone else getting a better price on an item. For your peace of mind, we have a 60-day price guarantee - if you find the item you purchased at a lower price on our website, we guarantee that we will refund the difference to you.

  • Safe and Secure Shopping
    For the safest, most secure shopping experience possible, all orders are processed in our shopping cart with the highest security industry standard Secure Sockets Layer (SSL) and 128-bit strong encryption technology. This technology scrambles all of your personal information including credit card number, name, and address, so that it cannot be read or captured as the information travels over the internet. You can shop with confidence, knowing that your personal information is safe.

  • Beautiful Gift Packaging
    Every order includes a coordinating jewelry gift box for the perfect presentation.

  • Secure Insured Shipping
    Before shipment, all orders are inspected in our offices, securely packaged, and insured before shipping. When your order is shipped, you will receive a package tracking number via email. Your order is fully insured on its journey to you and will not be delivered without a signature or left on a doorstep. We also do NOT "drop ship" items like many online jewelry companies. When you order an item, it is shipped from our company offices in California directly to you.

  • 45-Day Returns
    We stand behind the quality and value of every item offered in our fine jewelry collection and we unconditionally guarantee your satisfaction with any item purchased from us. It is in this spirit that we are proud to offer a no questions asked money-back return policy for 45 days from the time you have received an item from us.

  • 1 Year Warranty
    Everything we offer is covered by a 1 year warranty, which protects your fine jewelry against manufacturing defects.

  • Expert Live Help and Chat
    For customers who would like to speak with a live person when making an important jewelry purchase decision, our friendly customer service associates are available to answer your questions Monday - Friday 9am - 7pm Pacific Time via telephone and live chat online. If you call us during regular business hours and are directed to our voicemail, please leave us a message and your call will be returned promptly.